About Us
It’s all about the power of three.
Founded in 2023, P3 Productions is an award-winning producing company led by Ben Holtzman, Sammy Lopez, and Fiona Howe Rudin, based in New York City. We are dedicated to creating productions that uplift new voices and communities, while welcoming diverse audiences into spaces where the magic of theatre can truly be felt.
At P3, we embrace the power of three—creativity, community, and collaboration—to craft extraordinary theatrical experiences. We thrive on building productions from the ground up, working hand-in-hand with artists to develop bold new work and guide it to its fullest potential.
This isn’t theatre as usual. It’s bold, joyful, and unapologetically original—transforming the narrative for generations to come.
Recent highlights include
P3’s Broadway, West End, and National Tour credits include CALL ME IZZY, starring six-time Emmy® Award winner and Tony Award® nominee Jean Smart—a “tour de force” (Deadline)—at Studio 54 for a limited Broadway engagement; JOB at The Hayes Theater, described by The New York Times as a “chic, relentless Broadway thriller”; and HOW TO DANCE IN OHIO at the Belasco Theatre, hailed as “Broadway’s most original new musical” by The Daily Beast. P3 also premiered GUN & POWDER (now retitled WANTED) at Paper Mill Playhouse, a NY Times Critic’s Pick praised as “a bold and rollicking story that’s too often missing from American stages.” Additional co-producer credits include SUNSET BLVD. starring Nicole Scherzinger; HAMLET HAIL TO THE THIEF at Factory International and the Royal Shakespeare Company; THE LAST FIVE YEARS starring Nick Jonas and Adrienne Warren; Alex Edelman’s JUST FOR US; A STRANGE LOOP; The Old Vic’s A CHRISTMAS CAROL; THE KITE RUNNER; ORLANDO; NEXT TO NORMAL (West End); and more.
In Fall 2025, Third Wish Productions was launched—a new branch of the P3 ecosystem dedicated to creating innovative theatrical experiences in collaboration with leading Theatre for Young Audiences (TYA) companies across the country, bringing their missions to audiences nationwide. The first project under this new banner, Chicka Chicka Boom Boom: The Musical, made its world premiere at Seattle Children’s Theatre and is now on a national tour, bringing this joyful, high-energy adaptation of the beloved children’s book to families across the U.S. As Seattle’s Child raves, the production “breathes fresh and new life into the story, while still maintaining its bouncy and bright aesthetic… leaving viewers begging to get back to the coconut tree.”
Life at P3
At P3, we believe the best theatre starts with creativity, community, and collaboration—and that goes for our internships, too! Our seasonal paid internships offer a seat at the table in the world of commercial producing. You’ll roll up your sleeves, dive into real projects, and work side-by-side with our team and productions.
Credits: 1 – Laurel Hinton Photography, 2 – Thomas J. Mundell , 3 – Thomas J. Mundell.